Beattie: Hang in there, that’s a big one. Hang on while that horse is bucking and jumping around. Try and make friends in the local area – it’s great to have support. With networking, you can support each other, so getting those connections and friendships is important. Social media is a really big help in our industry, especially now because when people want to know something about a business, they often check Facebook. Have an imagination about what you can achieve, but also be able to bring some of your ideas down to a doable thing.
David: You must be very driven. Your business needs to be your passion. Try to find all possible avenues of getting the word out there for your product. If you can, think slightly longer term, then hopefully you can last the distance over the first five years. You need to be realistic about goal setting as well. And it’s good if you have family support and a good support network.